Modern Homes was such a great publication, and in many ways it was way ahead of it's time. I've always loved this cover that Lisa Stewart Photography shot - it's hard to believe that this home was sitting in a parking lot in Tunica Mississippi!
I just happened to share this photo on my Facebook page and got lots of positive comments as to what a beautiful home this is, and people had no idea that this was a modular home.
As an industry we build a beautiful, well designed home - we just need to get better about letting consumers know about what a great product we have. If you haven't tested the social media waters, now is the time. You'll be amazed at how many potential buyers are starting their home buying searches there.
Tuesday, June 26, 2012
Sunday, June 24, 2012
This Lifestylist® spends a lot of time trend tracking so I can help my clients decipher what current fads and forecasting really applies to what they do and their customers. Something that seems to be getting a lot of "Buzz" recently is that people are no longer interested in the smaller sized homes that have been so popular in the last couple of years, but they are back to wanting more square footage.
This may sound good in a news article, but in fact what we are seeing is people want more liveable space - in other words, what they want is every square foot of their new home having a function and no wasted space that they have to heat, cool and clean. Living in a Home Idea Factory like I do may sound glamorous, but with all of this square footage comes a mountain of cleaning that needs to be done every day and maintenance that never ends.
Factory built housing has always been a great example of great use of space. Since every home is engineered, I'm always amazed with how large and functional the kitchens are in a small amount of space. Using as little space as possible for hallways can make a huge difference in the footprint of the home, and taking the time to "space plan" - seeing what furniture will work where and the traffic flow that will happen because of that furniture placement - can alleviate a lot of problems after the home is built.
This Champion Home is a great example. It is a model home in Hobbs, NM and I was asked to re-merchandise it so potential customers would get a better feel for the lifestyle that was possible with this home and how they could live and entertain in it.
What we changed was so successful they sold this home the first day! A rancher bought it and loved the mud room, large flowing entertainment areas, and the ranching lifestyle featured in the model.
When you are looking for your next home, have a seat in the model home and really think about the flow of the home and how your family will utilize every square foot of the home. You might be surprised at what you really do and do not need.